Our Difference
Lifetime Warranty
The lifetime warranty covers all the cleaning and tightening services and the loss of accent diamonds, assuming the loss was not the result of damage. However, even with the warranty, it's critical to have your jewelry insured in the event of loss, damage, or theft.
One-on-One Guidance
Choosing the right diamond is a huge decision, and our diamond experts provide an educational experience that is second to none. Every Diamonds Direct customer receives a personalized diamond education, providing each customer with the tools and resources to select the right diamond for their specifications and budget.
Risk Free Shopping
Diamonds Direct offers a risk-free shopping environment, supported by our 30-Day money-back guarantee on the purchase of a diamond. These warranties ensure you get the right diamond at the guaranteed lowest price in the country. If you find a lower price on a diamond with the same quality and specifications within 30 days, within the United States, certified by the same laboratory. Diamonds Direct will match the price, terms, and conditions.
110% Lifetime Upgrade
Diamonds Direct lifetime upgrade allows customers to trade their original engagement diamond, solitaire diamond pendant, and diamond studs for a different size, quality, or shape. Think of it as a diamond savings account; you can come in as often as desired to trade in the original diamond, and you're only required to pay the difference between the two diamonds.
Free Delivery
Diamonds Direct offers free shipping on all orders placed online in the United States, regardless of the amount. Orders for overseas military personnel will ship for free to their APO/FOP. Please keep in mind that these locations are served by the U.S. Post Office and may take up to three weeks to deliver.
Complimentary Care & Repairs
Diamonds Direct delivers the highest level of customer service, even after the sale. We offer unrivaled complimentary services, including complimentary jewelry maintenance, complimentary cleaning, complimentary sizing, complimentary appraisal for insurance purposes, and a complimentary lifetime upgrade on engagement.
Community
We have a commitment to our customers and community. Our expert jewelers and employees work together to create a family-like atmosphere that is dedicated to hard work and success. We are constantly innovating and charging at barriers that stand in our way, making us a truly unique company with a one-of-a-kind community.
25+ Store Locations
We understand that choosing the right diamond is a huge decision. Our diamond experts are available in 25+ locations and online to provide a shopping experience that is second to none.
Buying a diamond is one of the biggest decisions of your life. We will eliminate all the confusion from this experience and guide you through this process to ensure you find the right diamond you love
— Itay Berger, President
Need Guidance? Consult An Expert.
Receive one-on-one, personal guidance from our industry leading diamond experts in-store or online.